Logos & Marks

The MIT logo is a powerful, globally recognized symbol and serves as the anchor of our brand. The logo lock-up, MIT seal, and Tim the Beaver mascot are also key parts of the system.

MIT logo

The MIT logo is a bold and globally recognized identifier that serves as the anchor of our visual brand.

The MIT logo in MIT red.

Logo lock-ups

Lock-ups create a clear connection between our logo and the Massachusetts Institute of Technology name.

The three-line logo lock-up in MIT red. The MIT logo is next to Massachusetts Institute of Technology.

MIT seal

The MIT seal is a historical symbol that should be reserved for ceremonial use.

MIT seal in black.

Tim the Beaver

Using illustrations of our mascot is a fun and effective way to build pride and promote campus spirit.

Tim the Beaver logo